However, we noted its lack of power, basic workflow, and lack of effects meant it wouldn’t satisfy professional video editors.Īdobe Express video editor is largely built for the same purposes: short, simple videos fit for social sharing. In our review of Canva Video, we called it “a simple and simplistic program that’s ideal for short videos and social media assets”. If you’ve ever tried Canva Video, the popular design platform’s free video editor app, you’ll be immediately familiar with the Adobe Express video editor (and that’s true of its graphic design offerings, too, with Adobe adopting the same simple user experience that helped Canva’s popularity surge during the pandemic). From here, the video editing process becomes a lot more recognizable.
Once you’ve chosen your template, or opted to start from scratch, you can start cutting clips together. Or marketing teams who need a streamlined, factory-like process to facilitate regular video content creation and publishing.
This is paint-by-numbers stuff, as easy as 1-2-3, and ideal for anyone without much experience with software for editing videos or storytelling in general. Each template fills the timeline with boards explaining what each clip should represent, in which order. Instead, you begin by giving your project a title or story, then select a template that fits the type of video you’re producing, like ‘Promote an Idea’, ‘A Hero’s Journey’, and ‘Teach a Lesson’. When you first launch the free online video editor, you’re not greeted with the familiar timeline and media viewer you’ll find in just about every other software for editing video (and that includes Premiere Pro, Premiere Rush, and Adobe Premiere Elements). It’s also available in Adobe’s broad Creative Cloud All Apps subscription. The plan is priced at $9.99 / £9.98 a month, or $99.99 / £99.98 a year, granting access to Adobe Premiere Rush, Photoshop Express, Adobe Spark, on top of unlocking extra design assets and features in the video editor.
While there are plenty of freebies available, like templates and pre-built elements, many more are tucked behind - what else? - a Creative Cloud Express subscription. If that seems generous from a company famed for its Creative Cloud subscription packages, you’d be right.